Magazines Search for a New Type of Cover Girl

Unsurprisingly, A-list Hollywood actresses– you know the type: outrageous amounts of money, ridiculously high heels, and sculpted husbands– are not the most relatable to the everyday female. This may seem like obvious news but there are some resounding effects.

Jess Cagle, managing editor of Entertainment Weekly, puts it this way:

“…[M]ovie stars are less revered than they used to be, and also audiences have shifted their allegiance in large part to television.”

Due to this shift in “allegiance” so to speak, editors have adjusted their magazine covers to satisfy the readers. For example, Glamour’s covers were 50% populated with film stars, but when the magazine realized that their edition featuring Lauren Conrad– a reality TV star– was the best selling issue in 2012, they opted to make film stars the minority of cover girls.

Other leading ladies who have made sales mile markers are Beyonce and Lady Gaga, showing that musicians pack a lot of punch as well. The growth of social media has also aided in the relability of some stars, especially those who tweet, or are patrons of Instagram and Vine, for example. Other possible reasons for the attachment to reality stars is the ongoing, weekly relationship  developed through regular programming, versus the roughly two hour relationship created during movies. The personal investment is much more temporary with movies than with television.

Another speculation is that most movies (as of late), appeal to men, and women make up the majority of magazine buyers, so  a gap is created where women do not relate to male movie stars.


Emily Blunt takes on sci-fi with Cruise

Emily Blunt is in demand at the moment. And it doesn’t look to be slowing down. She is in talks to join the cast of sci-fi film All You Need is Kill, opposite Tom Cruise.

Yes, Emily is certainly not going to have time to Play on or attend the cinema herself, because she’s too busy gracing us with her delightful presence on screen. She stars in recent release Salmon Fishing in the Yemen opposite Ewan McGregor and Kristin Scott Thomas, and her comedy with Jason Segel, The Five Year Engagement is showing at the Tribeca Film Festival.

The English rose has said in the past that she was looking to tackle a sci-fi or super hero film, so long as the female character had some substance. It looks like she might have found her next project.

“Usually the female parts in a superhero film feel thankless. She’s the pill girlfriend while the guys are whizzing around saving the world,” Blunt has said in the past.

All You Need is Kill will follow a soldier fighting a war against aliens, when he is forced to re-live his last day alive over and over. Through re-living the experiences, he gains skill in tackling the challenges he faces. Emily will play a soldier fighting alongside him.

The script was originally written by Dante Harper, before it was re-worked by Joby Harold. He is also executive producing the project.

It sounds interesting, and as for Emily’s career, it has certainly been a mixed bag.

“I’m open to any kind of genre if the part is great and fun and different and a challenge in some way,” she said. “I would love to do a comic-book movie or a science-fiction film that would scare the life out of me.”