In response to recent outcry from a small group of fans, popular clothing company Abercrombie & Fitch has ceased sales of one of their shirts. The shirt in question read:
#more boyfriends than t.s.
The slogan was in reference to Taylor Swift (t.s.) bu also to popular media outlets such as Twitter, and now Facebook, who use hashtags as a search and organizational tool. Reportedly, a petition circulated beginning on June 18th, calling for the stores to pull the shirt from their floors. The petition was started via Change.org by Emma Worley of Pennsylvania, and was signed by die-hard Swift fans, of Swifties. The reported number was 130 (which seems extremely low to me, as the attendance list for my GYM class in high school had more names than that), but apparently that was convincing enough to the brand name, which has been under fire in recent weeks for being too exclusive.
On the petition page, those signing could leave comments. One read as follows:
“It’s just plain hurtful and insulting. Taylor’s private life should remain so. It’s unprofessional for such a huge company to insult and poke fun at a celebrity in one of their t-shirts. Besides, none of them knows exactly what goes on in Taylor’s private life. She herself said that she’s only dated two men in the past two years, which isn’t a lot. The media exaggerates Taylor’s past relationships A LOT. It’s a form of bullying, which should never be encouraged, ESPECIALLY by such a huge company. I’m disgusted and have lost all my respect for Abercrombie and Fitch.” — Anushree Jayan, Singapore